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If you have a blog, then it is understandably difficult to maintain it if you are on holiday. It is not fair to spoil your holiday by working on and checking on your blog whilst you are away. So, here are five tips that are going to help you “hold the fort” whilst you are away. They are tips that only really work if you use them all at the same time. Of course, you could always have someone maintain your blog for you whilst you are away. That way you would not have the use any of the tips listed in this article, you could just let someone do all of the blogging activities for you. Still, here are five tips, each one listed in the order you should do them.
This is absolutely the first thing you should do, and if you do just one of the tips on this article then this is the one you need to do. Set up a scheduling tool that will post onto your blog for you. Load it up with as many blog posts that you need. For example, if you are going on holiday for two weeks, then load it up with two blog posts.
It is a good idea to read a few reviews on which scheduling tool you should use, and you should also test it first. Do not assume that it is going to work and load up your posts. Test it to see if it posts when it says it will, and check the post itself to see if the tool has inserted any bugs into the post. Is it still the same font? Size? Settings? Still aligned correctly? Etc.
This is a good idea because it is going to stop spammers from posting on your comment section without you being able to catch them. It also stops a small storm from brewing whilst you are away, because there will be little you can do to stop people from creating a mini hate campaign via your comment section whilst you are away.
You may post something that is accidentally offensive to someone. That person may post a negative comment and gather support until people on there are posting that they will never visit again. All of this happens whilst you are on holiday, only to have to return to a comment section full of hatred, and a readership that has fallen by half.
Some people forget this when they go on holiday. They forget that many of their loyal readers are going to be using your RSS feed. You may update it personally or you may have it done automatically. Whatever the case may be, if you do not have any other automated RSS feed systems in place, then you need to have your scheduling tool update your RSS feed when it uploads your blog post.
The RSS feed needs a little bit of text (only a sentence) for when it updates. You can write this yourself and have it posted when your RSS feed is updated. If your scheduling tool does not offer an RSS feed updating function, then find an RSS feed update scheduler.
Some people forget that their RSS feed needs updating whilst they are away, but even more forget that their social media profiles need updating too. If you are promoting your blog on your social media profiles, then you are going to need to tell people when your blog has just been updated. You may also like to give people previews of your content and such.
You can do this with a social media scheduling tool. There are quite a few of them that are both online (desktop) and/or usable by apps on a smartphone. Many of them will update more than one type of social media network too, so you can create posts and synchronize the times that they are posted. Some people still go on social media when they are on holiday, but using a scheduling tool will help to remove the need to go on it (as you may be having too much of a good time).
Finally, as your last act before going on holiday, just ensure that you posts are not too controversial. You should have loaded your blog posts onto your scheduling tool by now and set everything up for your absence. Still, go back and ensure that your blog posts are closer to bland than they are closer to controversial.
The last thing you want to do is lose a bunch of your readers whilst you are away and unable to recover them. You have turned off your comment section, so they cannot vent on there, but that does not mean you still cannot lose them. It also doesn’t mean that they will not all go on social media and start “belly aching” about you on there.
Image courtesy of samuiblue at FreeDigitalPhotos.net
About the author
Amy Cowen is a writer and editor at www.a-writer.com. She focuses mostly on covering writing tips and strategies for blogging.
Due to rapid technological growth across the globe, entrepreneurs are striving assiduously to integrate several strategies into their businesses in order to ensure its growth. This singular act has led to advancements in the field of digital marketing which facilitates business growth through several internet processes. One of such digital marketing strategies is email marketing.
Today, there are several firms offering services in email marketing. This has successfully made established, promising and prospective entrepreneurs confused in choosing the best email marketer for their businesses. It is also imperative to possess basic ideas on email marketing before choosing the right email marketer for your business.
Here, we will expose the top 10 sources to get valuable information on email marketing in no particular order. This is due to our aim of providing entrepreneurs, researchers and the general public with useful information on the service in order to facilitate business growth and the research process. Aside from providing useful information on email marketing, some of the sources mentioned here are renowned and reputable providers of email marketing services.
Before that, we will provide an overview of the concept of email marketing to satisfy the curiosity of readers and arouse their interest. Relax and enjoy!
Definition
Email marketing can be best described as a strategy where emails are systematically used effectively for business marketing. It provides the avenue for the creation, customization and transmission of email messages to a large number of recipients simultaneously. This strategy is effectively used by entrepreneurs for advertisements, effective customer interaction and proper information dissemination on latest offers and discounts.
Benefits
Email marketing is widely considered as a vital investment for businesses. This is due to the several benefits that accompany it. They include the following:
(A). It is relatively cheap to operate with a high return-on-investment potential.
(B). It is an effective tool for customer monitoring and evaluation. This is because it has the ability of tracking customer responses to your campaign which aids the entrepreneur in proper decision making.
(C). It is one of the most convenient marketing strategy due to its customizability.
(D). It is easy to operate with fast response potential.
We will begin our review with the world’s most popular search engine. Google needs no introduction as it is the most visited website in the world and a major controller of the cyberspace. It possesses information on topics peculiar to all disciplines of the world. All you have to do is to search on any keyword of your choice and wait for multiple search results with diverse links where you can source for adequate information peculiar to your keyword. Entrepreneurs can effectively use this tool for perfect information on email marketing.
Buffer
Buffer is a blog for digital marketing freaks. It is a new blog that has successfully achieved fame in a short while of its existence due to the rich contents it possesses. Several fascinating information on email marketing are posted there on a daily basis providing users with info on latest trends in the sector.
If you are in dire need of a place to sharpen your email marketing skills, endeavor to visit their website and you will be proud you did!
iContact
One of the few email marketing service providers on our list, iContact possesses several features that contribute to making them one of the best email marketers on the globe.
Interestingly, one of their selling points is their user-friendly approach. This strategy ensures that novices in the art of email marketing can optimally use their tool and begin their learning process from there. Their auto-pilot email list management strategy is enough to provide guide users through the rigorous exercise of managing emails and ensure that they learn the basics of the exercise overtime.
Furthermore, you can seize the opportunity provided by their blog, how-to-guides, recorded and live webinars, informational pdf and downloadable beginners guide for obtaining perfect and latest information on email marketing.
Findxa
Our second powerful search engine is undoubtedly one of the best up and coming sources for email marketing information on the globe. This powerful search engine is widely known for its high quality search results. The company manually selects the high quality websites to appear in search and sorts information by latest, trending, and most popular to give it's users the best use of it's valuable search results.
Findxa is my most preferred search engine for email marketing information because unlike other search engines, its powerful filter ensures that you have access to the most popular articles on email marketing from the absolute best content writers on this subject.
This is a search engine that delivers awesome search results based on the 80-20 business rule. This 80-20 business rule stipulates that only 20% of websites on the cyberspace produce 80% of its best contents. Therefore, Findxa strives to promote hard work and discourage plagiarism by displaying high quality original contents from these websites. By doing this, they try to expose the contents of those websites and promote their hard work. Explore their content for email marketing using the link below.
Econsultancy
A powerful and dedicated blog in the field of digital marketing, Econsultancy is made up of editors and writers that are abreast with latest trends in the field of email marketing. Their research team is known to possess first-hand information of latest trends in email marketing.
Entrepreneurs, researchers and the general public are advised to visit this blog for information on latest email marketing trends especially in the European market.
Duct Tape Marketing
Duct Tape Marketing is an email marketing blog with rich contents on digital marketing strategies. It is widely renowned for containing several guest contributions from experts in the field of email marketing.
Entrepreneurs who desire to obtain first-hand information on the risks, benefits and challenges associated with email marketing are advised to visit the blog for first-hand information from successful entrepreneurs. You are also bound to learn about various tricks you can add to your email campaign through their regular posts in order to attain greater heights in your business.
John Jantsch, owner of Duct Tape Marketing is also known for providing email marketing tips for similar blog owners.
GoDaddy
GoDaddy is widely known for the provision of online services. It is however interesting to know that this website can also be used as a useful tool by entrepreneurs for obtaining latest information on email marketing.
Entrepreneurs can utilize their user-friendly interface to effectively gain control of latest trends in email marketing. This is because their email marketing service is loaded with latest features that are capable of educating a business-owner on the rudiments and strategies in the email marketing industry.
Aside from being a household name for domain marketing, GoDaddy has shown several innovative trends in the field of email marketing. These trends can serve as educative tool for entrepreneurs who desire to use email marketing for developing their businesses.
Copyblogger
Copyblogger is one of the foremost specialists in the field of email marketing. They are reputed and renowned for nurturing several digital marketing bloggers to stardom. They remain one of the best sources to obtain information on vital tricks in email marketing. This is due to their success and vast experience in the field.
Convince and Convert
This young digital marketing blog has attained huge success within its short period of existence. Most webmasters believe that the content of your website determines the traffic it generates. This theory can easily be applied to the success story of this blog. Their eight weekly posts contain rich information for learners, entrepreneurs and the general public in email marketing and other aspects of digital marketing.
Aside from that, Convince and Convert also ensure adequate and all-round information by providing newsletters to ensure an effective learning process.
Contently Content Strategist
Ending this review is a blog that possesses a strict business name. Contently Content Strategist is a digital marketing blog with several informative posts on email marketing. They are widely respected in the digital marketing field because most of their daily posts contain interesting information on email marketing that appears strange to similar bloggers.
They conduct thorough research before posting on their blog which ensures that they provide useful information on email marketing and other digital marketing strategies. It is also interesting to know that most of their posts are re-written by several bloggers with due permission from them.
In our current society where dynamism and variety is a sine-qua-non, there are several other sources for valuable information on email marketing. However, it is imperative to know that the sources contained on this post are tested and trusted with a consistent level of excellence. Good luck as you explore the world of email marketing for the growth of your business, research and intellectual ability.
About the author
Roderick Coleman is a team leader at Findxa.com, a company devoted to finding the biggest collection of quality content.
If you have Aadhaar Card then it’s a good news you can get your passport in 10 days. To expedite the passport issuing system, the ministry of external affairs (MEA) has now decided to rely on Aadhaar card for identification of the applicant and on the National Crime Records Bureau (NCRB) database for validation of
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To blog without a specific goal or objective in mind is pointless. As a blogger, you’d want to set a standard on how your blog will turn out after a certain period of time.
Should you have thousands of subscribers receiving your newsletters?
Should the ability of your blog to convert your visitors into customers and achieve a specific sales figures be set as your metric?
Are you more interested in building relationships with your audience and have as many positive social proof as possible?
If any of the ones listed above happen to be your objectives, you should strive to make something out of your blog by following these actionable tips to build a winning campaign.
The creation of high-quality content will help you attract the right audience for your blog. To do this, you will need to set up a strong content strategy as the foundations of your blog.
This will allow you to identify your target keywords and audience, profile your buyer persona (if you are selling something through your blog), track competitors and see their strengths and weaknesses, and determine web properties and channels that you can leverage as you move forward.
Once you have this set up, you will need to schedule your posts with the help of an editorial calendar. This will allow you to set up blog posts ahead of time and spread them out throughout a quarter or so.
You will need to learn how to fashion your blog posts so that it is written and published under optimum levels. Therefore, learning the anatomy of a perfect blog post is a great place to start. From here, you will identify the major parts of a blog (headline, form, storytelling, images, and more).
Appeasing search engines by following the best on- and off-page optimization practices is one of the most cost-effective ways of drawing lots of traffic to your blog. You can then use the traffic to filter down your target market and get them to perform your desired action.
The fact that you are publishing content using a strong content marketing framework as mentioned above makes the job of getting your blog to rank for your keywords easier.
Conducting an SEO campaign is also made easier depending on the blogging platform you are using. For blogs powered by WordPress CMS, there are specific SEO tips for your WordPress blog with the help of plugins.
According to Forbes, social media has usurped SEO as the top referral traffic source for websites and blogs. If you’re not promoting your latest content using different social media platforms, make it part of your overall strategy the next time out.
Given that there are multiple social media sites out there that you can leverage for traffic, it’s best that you use management tools that lets you schedule posts in advance and view all your sites from a single dashboard. This should make your job of sharing your blog posts from this channel much easier.
Also, these tools lets you track and analyze how many clicks your social media posts got from specific sites. This way, you can leverage the data to determine which social media sites are most effective and which ones aren’t.
For example, if you got lots of referral traffic to your latest blog post from Facebook, you may want to boost your efforts in promoting on this channel. Conversely, social media sites that aren’t driving the numbers you want for your blog (based on the data provided by the management tool) can be dropped from your strategy until you can find a better way on how to use them as part of your promotional tactics.
To gauge how well your blog is performing given the effort you put in the aforementioned campaigns above, you need to track and measure your progress. This can be achieved by installing a code provided by popular analytics tools like Google Analytics or Clicky. These will give you better insights about the behavior of your visitors – whether they’re browsing other pages of your blog or bouncing away from it. Also, finding out the types of metrics to watch out for from your analytics tool will help you determine the problems that are preventing you from meeting your online goals.
Using the data gathered, you can improve your blog’s performance by editing your pages to make them stay longer in your blog and click on your site links.
These tips should give you a better understanding on how you can build a blog that observes the best practices from different marketing strategies. By doing these, you are sure to achieve your online goals without a hitch!
About the author
Christopher Jan Benitez is a man of many things: content marketer during the day; heavy sleeper at night; dreams of non-existent brass rings; writer by trade; pro wrestling fan by choice (It's still real to me, damnit!); family man all the time.
In this tutorial we will let you know some powerful features of Excel that will make your work life easier in day to day analysis activities. Everybody must learn these analysis skills. It doesn’t matter whether you are a civil engineer or a software engineer / data analyst / general manager, these Excel tips are
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