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Wednesday, October 12, 2016

Samsung is Reportedly Increasing Production of the Galaxy S7

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It seems Samsung is unable to end 2016 on a good note due to the Galaxy Note 7 issues. After the company’s replacement Galaxy Note 7 units continued to have battery issues, multiple carriers and retailers choose to no longer sell the device anymore. Instead, they offered to let their current Note 7 customers come in and replace the phone with any other phone in the store, or to get a refund on it as well all accessories they have purchased for the device.


Shortly after these announcements, Samsung themselves said they would temporarily halt sales and production of the Galaxy Note 7 so they could investigate what was going on with the replacement units. The company was unable to give any statements about new incidents other than saying they are waiting for the burnt unit to be shipped back to them so they can determine whether or not it was a “safe” Galaxy Note 7, or one that had previously been recalled.


Just one day later, The Wall Street Journal reported that Samsung had decided to discontinue the Galaxy Note 7. And this makes sense from a marketing perspective. The reputation for the Galaxy Note 7 is so tarnished right now, that it will likely spill over onto the Galaxy Note 8 as well (if there even is a Note 8). Considering how much money Samsung has lost on labor and resources, on top of the investors that have sold their stock in the company, the move to discontinue the Galaxy Note 7 sounds smart.


It’s now being reported that Samsung has diverted their resources to increase production of the Galaxy S7 as well as some of their lower-end smartphones. The report cites an “industry source who wanted to be unnamed,” and says the company is planning to increase production in order to minimize rumors of a price drop. Another source also tells The Korea Herald that Samsung doesn’t have any plans to push the launch date of the Galaxy S8 forward.


Source: The Korea Herald

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